As AI reshapes how products are discovered and purchased, the quality of a merchant’s product data is becoming a decisive competitive advantage. Commerce the open commerce ecosystem built to help merchants win as AI reshapes how customers discover and buy, have announced Feedonomics Enrichment and BigCommerce Catalog Enrichment. These new capabilities help B2C and B2B merchants transform their catalogs into richer, AI-ready product intelligence at scale. Product data has always been an operational requirement, but in an AI-driven market, it becomes the deciding factor. If an AI answer engine can’t access the relevant information about a product, it won’t surface the product in response to a user’s question.