Bol increased its lead over Amazon last year, according to a new ECDB ranking of ecommerce in the Netherlands. It ranked first in the latest Twinkle100, which uses figures from 2024, and also tops ECDB’s new ranking for 2025. Online store top 5 Thetablebelow shows the 5 largest online store domains by gross merchandise volume in 2025. The figures concern spending by Dutch online shoppers and are shown in millions of euros. 2 percent Source: ECDB Change in growth trend In its ranking for 2024, ECDB reported that Amazon was growing faster than Bol in the Netherlands.