| CSP Staff What convenience stores are doing in theretail media network spacemay look different than what competitors like Amazon or Walmart are doing. Don’t try to rebuild what competitors are building—find what makes convenience different, like our ability to drive people into the store through fuel. Joell Robinson, director of retail media network at Circle K, shared this advice Thursday at the2026 NACS Show in Las Vegas. Robinson was joined on a panel by Tommy Greenberg, general manager of Love’s Media Group for Love’s Travel Stops & Country Stores; Dan Seymour, business leader at 4Court Media by Dover Fueling Solutions; and moderator Matt Riezman, partner at Des Moines, Iowa-based consulting firm NexChapter Inc. The four shared tips and tricks to getting started with retail media networks, including multiple strategies retailers can take, depending on their goals.