t mysterious once you understand the numbers. Know your category TikTok Shop sellers need15-30 new reviews per weekto maintain competitive category rankings, with exact targets varying by product category and competition density. Category-based benchmarks now directly influence product visibility—your review rate is measured against similar products, not a universal standard. Responding toevery review within 24 hourssignals engagement to the algorithm and can boost ranking position by 15-20%. High-competition categories like beauty and apparel require2-3x more weekly reviewsthan home goods or accessories to achieve the same ranking lift.