WHAT HAPPENED
A Klaviyo abandoned cart Shopify flow helps bring back shoppers who added products to cart or started checkout but did not complete their purchase. The abandoned cart flow gives you a chance to follow up while that intent is still fresh. ” It reminds shoppers what they were interested in, makes it easy to return to the cart, answers common purchase hesitations, and helps recover revenue that might otherwise be lost. In this guide, we will cover how a Klaviyo abandoned cart flow works for Shopify, how it differs from abandoned checkout and browse abandonment, what emails to include, when to send them, how to use discounts, and what to test before turning the flow live. What Is a Klaviyo Abandoned Cart Flow?A Klaviyo abandoned cart flow is an automated email or SMS sequence that starts when a shopper adds a product to cart or starts checkout but does not complete the purchase.
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