t have a Shopify staff account on that store, they can For most Shopify app creation projects, build an embedded admin app if merchants and their staff will use it every day inside Shopify. Build a standalone dashboard only if your product has to serve people or sales channels that live outside Shopify. You might be a CTO with a working prototype, or a technical founder who has to decide this before the first sprint. Your team is asking whether to use App Bridge and session tokens or roll your own login.