Shopify and Google Sites both let you build a website, but that is where the similarity ends. We have spent hundreds of hours testing website builders and ecommerce platforms, and after putting both tools through their paces, Shopify is the clear winner if you want to sell online. Google Sites only makes sense if you need a free, basic site with no store attached. I will also explain the rare scenarios where Google Sites is genuinely the smarter pick. Best for Pricing: Google SitesIf sticker price is all that matters, Google Sites wins without breaking a sweat.