0 Temu has caught up with Amazon as one of the leadingplatforms for international online shopping. According to data compiled by Statista, 24% of digital shoppers surveyed across 37 countries made their most recent cross-border purchase on Temu in 2025, exactly the same share recorded by Amazon. The rise of the Chinese-origin marketplace shows how dramatically the global e-commerce landscape has changed in just a few years. Shein sues Temu over massive copyright infringement: What is happening between the Chinese giants? The figure is particularly significant considering that Temu began its international operations in September 2022.