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Amazon FBM Ship+

Amazon’s FBM Ship+: How Sellers Can Deliver at FBA Speed Without Losing Control

Amazon’s latest fulfillment evolution, FBM Ship+, is reshaping how sellers approach logistics. For years, sellers have faced a tradeoff: FBA offered fast delivery and Prime visibility, while FBM provided control and cost flexibility. Now, with FBM Ship+, Amazon is blurring that line — giving FBM sellers predictive delivery, faster shipping, and verified delivery promises, all while maintaining warehouse independence. What Is FBM Ship+ and How It Works FBM Ship+ allows self-fulfilling sellers to use Amazon’s predictive logistics system and partner carriers to offer fast, verified delivery times. Here’s how the system operates: Predictive Model: AI analyzes past shipment performance and adjusts delivery promises dynamically. Faster Carrier Routes: Partner carriers reduce transit by up to 2.5 days. Optimized Estimates: Predictive modeling trims another 6.5 days off expected delivery time. Automation: Amazon automates handling times and applies discounted Buy Shipping rates. Rebates: Sellers earn per-order cashback incentives during launch windows. Supported currently for China-to-major-market routes, Amazon plans domestic expansion in 2026. The Strategic Implications for Sellers Why it matters: Conversion Boost: Listings with verified delivery windows saw an average 34% sales lift. 2. Inventory Control: Sellers retain flexibility over stock and packaging, unlike FBA storage. 3. Lower Fees: Reduced storage and handling costs make FBM viable for mid-margin SKUs. 4. Faster Prime Eligibility: Verified delivery unlocks Prime-like visibility even for FBM listings. But it’s not all upside. Sellers must maintain high on-time delivery rates and handle potential overpromising by Amazon’s algorithms. Poor performance could mean removal from the program — or worse, negative account health impacts. Big Internet Ecommerce’s Framework for FBM Ship+ Sellers At Big Internet Ecommerce, we guide sellers through Amazon fulfillment transitions. Our support includes: Cost Modeling: FBA vs FBM+Ship+ break-even analysis. Performance Planning: Benchmarks to maintain Ship+ eligibility. Predictive Metrics Setup: Integrating real-time delivery analytics into Seller Central dashboards. Operational SOPs: Training your team to handle AI-adjusted delivery commitments. FBM Ship+ could redefine how sellers balance speed and control. It offers the promise of FBA-level delivery performance — without Amazon owning your inventory. But that promise comes with responsibility. Sellers who can maintain precision and consistency will thrive; those who can’t may find Ship+ demanding. At BigInternetEcommerce.com, we help you model, prepare, and execute — so you can scale at FBA speed, without FBA constraints. Want to find out whether FBM Ship+ fits your Amazon business model? Schedule your strategy call with Big Internet Ecommerce today! Follow Big Internet Ecommerce (BIE) on Instagram & LinkedIn to stay updated with the latest trends in Amazon selling.

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Amazon AI Video Generator and Predictive Return Analysis

Amazon’s AI Video Generator & Predictive Return Dashboard: How Vendors Can Save Costs and Stay Ahead

Amazon is doubling down on AI and data-driven automation for its vendors. Two major new tools — the AI Video Generator and Predictive Return Analysis dashboard — aim to make creative production faster and return management smarter. For vendors managing hundreds of ASINs or global campaigns, these innovations offer a powerful mix of speed, savings, and foresight. What’s New for Vendors in 2025–2026 1. AI Video Generator: Fast, Free, and Ad-Ready Amazon’s AI Video Generator lets vendors produce Sponsored Ad videos directly from their product detail pages. Key features include: Automatic content extraction (images, descriptions, logo, CTA) Customizable text, music, and layouts Integration with Sponsored Brands and Product Ads This means no more long production cycles or expensive agency edits — vendors can launch new video campaigns in hours, not weeks. 2. Predictive Return Analysis in Concessions Hub This new dashboard gives vendors a forward-looking view of return-related losses. It aggregates metrics like: Conceded units and concession rate Shipped units Critical review rate per ASIN The system then projects potential losses over the next 30 days, helping vendors act early. For example: If a vendor’s return rate spikes for one ASIN, the dashboard might reveal it’s due to damaged packaging or fulfillment issues. Fixing that upstream prevents future returns and restores margin health. How This Changes Vendor Operations Marketing Efficiency: Video generation now takes minutes, enabling faster product launches and creative testing. Financial Foresight: Predictive dashboards turn return management from reactive to proactive. Cross-Team Visibility: Vendor teams can connect marketing and operations through shared dashboards, improving coordination between ads and inventory. ROI Impact: Less ad production cost + fewer defective returns = stronger bottom line. Big Internet Ecommerce’s Playbook for Smart Vendors At Big Internet Ecommerce (BIE), we help vendors transform these Amazon tools into growth drivers: 1. Integrate the AI Video Generator with creative frameworks that boost CTR. 2. Pair Predictive Return data with Profit Analytics to identify hidden margin leaks. 3. Build vendor dashboards tracking both ad performance and return trends. 4. Optimize ad spend using new Amazon automation tools for Sponsored Ads. Amazon’s latest tools signal a bigger shift: AI and predictive analytics are becoming the backbone of successful Vendor operations. By combining these insights with data-led execution, vendors can produce faster ads, cut costs, and prevent returns before they happen — all while staying ahead in Amazon’s increasingly automated ecosystem. Want to unlock Amazon’s AI tools for your Vendor account? Schedule a strategy call with Big Internet Ecommerce today! Follow Big Internet Ecommerce (BIE) on Instagram & LinkedIn to stay updated with the latest trends in Amazon selling.

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DD+7 Amazon payout policy

Delivery-Date–based reserve (DD+7) Amazon Payout Policy Explained (2025→2026): Cash-Flow Risks, Timelines, and a Seller Playbook

Amazon sellers, take note — a major change is coming that will affect when you actually get paid. Starting March 12, 2026, Amazon will roll out its Delivery-Date–based reserve (DD+7) payout policy, meaning sellers will receive funds seven days after the customer’s delivery date — not when the order ships or when delivery is confirmed. This may sound like a small shift, but for Amazon businesses that rely on steady cash flow to restock inventory, pay suppliers, or fund advertising, those extra seven days can create serious ripple effects. Under Delivery-Date–based reserve (DD+7), Amazon essentially holds your funds in reserve for an additional week to account for potential returns or buyer disputes. While this protects customer experience, it also means sellers need to plan for delayed liquidity, especially during Q4 peaks, Prime Day, or high-volume launches. We’ll break down: What the Delivery-Date–based reserve (DD+7) payout policy really means for Amazon sellers How it impacts cash flow, operations, and account health Practical strategies to prepare your business before it takes effect How Big Internet Ecommerce (BIE) can help you stay profitable under the new timeline By the end, you’ll have a clear roadmap to manage payouts, inventory, and ad spend more strategically — without letting Amazon’s payout delay slow down your growth. What is Delivery-Date–based reserve (DD+7)? Amazon is standardizing a delivery-date–based reserve: funds become eligible 7 days after the order’s confirmed delivery date (“DD+7”), then disburse on your next payout. Amazon’s help page explicitly describes payments based on delivery date with a standard 7-day reserve. Communications and industry coverage indicate expanded enforcement (EU 2025; US targeted for March 12, 2026). What this changes: Under the prior norm, many sellers planned around predictable cycles; Delivery-Date–based reserve (DD+7) ties eligibility to delivery, extending cash lead times — often ~10–12 days from delivery to deposit.  How Delivery-Date–based reserve (DD+7) impacts operations Cash flow: Working capital tightens when deposits shift back a week. Inventory: Small POs and stock-outs risk Buy Box/share loss. Ad spend: Aggressive promos during tight windows can drain liquidity. Reporting: Tools can show lower recent revenue/profit because the last week sits in reserve. Concrete timeline example Delivered Oct 1 → eligible Oct 8 → hits bank on your next disbursement/clearing (commonly a few days later).  Big Internet Ecommerce’s 6-step Delivery-Date–based reserve (DD+7) playbook (use today) Cash-flow model Rebuild a 13-week cash forecast with Delivery-Date–based reserve (DD+7) offsets by channel and ASIN. Maintain 10–14 days buffer. (If you need a templated sheet, we’ll share it on the call.) Inventory cadence Shorten cycles; stage POs; bias to fast-turn, high-GMROII SKUs. Avoid starving top ASINs. Ad & promo rules Only fund in-stock, profitable ASINs. During tight weeks, focus on ranking-friendly DSP/SB tactics with measured budgets; pause deep couponing until cash clears. Delivery & refunds automation Enable carrier-event alerts and automate refunds within SLA to prevent A-to-Z spikes while cash is tight. Account Health monitoring Watch Late Shipment Rate, ODR, Cancellation Rate weekly; micro-intervene before a review escalates. Working capital (careful use) Consider short-term facilities as a bridge, not a habit; calculate true cost vs margin. (Avoid high-APR “permanent” debt.) FAQs (quick answers) Q1. What is Delivery-Date–based reserve (DD+7)?  A1. Delivery date + 7 days before funds become eligible. Q2. When do I actually get money?  A2. Often ~10–12 days after delivery depending on cycle/clearing. Q3. Will Amazon extend the reserve beyond 7 days?  A3. Reserves can vary by risk/account history; some forums report extensions. Q4. Does this affect reporting?  A4. Yes — recent days may look “light” in tools under Delivery-Date–based reserve (DD+7). Q5. Where can I read Amazon’s wording?  A5. See Payments based on delivery date help page (Seller Central).  How Big Internet Ecommerce (BIE) helps you win under Delivery-Date–based reserve (DD+7) We plug Delivery-Date–based reserve (DD+7) into your cash model, PO schedule, and ad strategy, then install delivery/refund automations and an Account Health watchlist so you scale without liquidity shocks. Explore our Amazon growth services at BigInternetCommerce.com (see Amazon advertising & analytics services for how we align ads with cash cycles). Schedule a strategy call Follow Big Internet Ecommerce (BIE) on Instagram & LinkedIn to stay updated with the latest trends in Amazon selling.

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Amazon Accelerate 2025, Amazon Seller Event, Amazon Business Growth

Amazon Accelerate 2025: The Ultimate Event for Amazon Sellers

Amazon Accelerate 2025 is just around the corner, and if you’re serious about growing your Amazon business, you won’t want to miss it. Scheduled for September 16-18, 2025, this event brings together industry experts, Amazon leaders, and thousands of sellers for three days of transformative learning and networking. Whether you’re looking to optimize your advertising strategy, improve your operational efficiency, or expand into new markets, Amazon Accelerate is your ticket to success. What to Expect at Amazon Accelerate 2025? 50+ Breakout Sessions: Focused on crucial business areas like sales, operations, and marketing. 1:1 Consultations with Amazon Specialists: Tailored advice for your specific business needs. A First Look at Amazon’s Innovations: From new advertising solutions to advanced analytics tools, get an up-close look at what’s next for Amazon sellers. Why It Matters for Sellers? Amazon is constantly evolving, and Amazon Accelerate 2025 gives you the chance to stay ahead of the curve. Whether you’re looking for new strategies to drive sales, improve your product listings, or explore new marketing tactics, Amazon Accelerate offers the insights you need to keep growing. At BigInternetEcommerce.com, we understand the importance of staying informed and adapting to Amazon’s ever-changing ecosystem. We’re here to help you implement the strategies and tools you learn at Amazon Accelerate 2025 into your business for maximum growth. Maximize Your Experience at Amazon Accelerate 2025 Optimize your PPC campaigns and product listings. Streamline your operations with the latest tools. Grow your Amazon business with personalized advice from Amazon specialists. If you’re looking to boost your sales and learn from the best in the industry, Amazon Accelerate 2025 is the event to attend. Take action today and ensure your spot at this game-changing event. Ready to take your Amazon business to the next level?  Schedule a call with us today and learn how we can help you grow. Follow Big Internet Ecommerce (BIE) on Instagram & LinkedIn to stay updated with the latest trends in Amazon selling.

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Impact of COVID-19 on Online Shopping – Useful Insights on the Changing Behavior of Online Consumers

“The E-commerce industry will be the likely winners of the COVID-19 pandemic”. “COVID-19 will rapidly change online consumer habits”. These are some of the headlines we come across today. As an e-commerce or Amazon seller, despite the many challenges you face during this crucial period, you can be on the profitable side if you think smart. Imagine a world without the internet during the pandemic. I know I can’t. Thanks to the digital revolution, people can comfortably work from their homes and students can attend online classes. Most importantly, thanks to the e-commerce industry, all basic essentials are delivered to customers’ locations with just a single click. E-commerce has brought a significant change in shopping behavior and COVID-19 has added fuel to the fire. The pandemic was a time when consumers most explored e-commerce sites. As social distancing became the norm, people avoided crowds and spent most of their waking hours shopping online instead of heading out to their local retailers. For an Amazon seller to ride this wave of opportunity, it became essential to understand customers changing demands and analyze their behavior in order to supply the right products to suit their needs. Analyze and understand buying behavior of consumers The prime necessity of the current situation is to collect the data, update your profile, and portfolio in the product categories that are in high demand. This includes office supplies, fitness equipment, cosmetics, kitchenware, home improvement, toys, and hobby-related products. A shift in consumers’ requirements and priorities showcases the need for e-commerce brands to promptly react to maximize organic traffic and revenue. Even after reverting from the pandemic, consumers may adopt their new habits in the future. You need to be sharp and smart enough to know the sales strategies and pay attention to the data. Prior analysis of the demand for products can help you choose and select the most purchased products and optimize them in your product listing. For example, working from home has become imperative and more organizations are planning to provide their employees with an option of working from home which could mean that the demand for tables, chairs, laptops, and other work essentials is likely to increase. So, make sure you stock up the future essential goods according to their needs. It’s time to update and optimize your Product Listing Apart from selecting essential selling products, optimizing your product listing, and Amazon SEO plays a significant role in your product being on the first page of Amazon Search results. The images and description of the product should be engaging to the customer. For instance, your product on Amazon is coffee powder. Apart from other information, specify the names of trending recipes with the coffee powder, like Dalgona coffee, which has become quite a popular and trending recipe on social media.  Also, it comes in handy to mention that your product’s safety and packaging are done under strict surveillance. This is indeed a time for Amazon and other online platform sellers to keep a close track of data to quickly make changes, if necessary, and reap the benefits of online selling. BIE is well-trained to provide a range of services for Amazon Sellers. From creating A+ content for your products to optimizing your Product listing, don’t miss out on this opportunity to get professional help for your brand. BIE is a Vancouver, British Columbia-based agency providing human resources to manage all things Amazon. BOOK A FREE CONSULTING CALL

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Sourcing Products to Sell Wholesale on Amazon: 2020 Guide For Selling Wholesale on Amazon

You would be surprised to know that the number of third-party sellers on Amazon exceeds the 2 million mark. It is through these sellers, that a consumer can order a variety of different products on the Amazon platform, oceans away.  Among the sellers on the Amazon platform, around 26% of them use the wholesale sales model. Wholesale basically refers to buying branded products in bulk from a different manufacturer, distributor, or supplier and then reselling them to the consumers. Selling products brought in bulk on Amazon may seem like a lucrative opportunity. However, there are a few concepts and processes involved in following such a sales model that need to be understood first.   In this article, you will learn how to implement a wholesale sales model on Amazon. How is wholesale different from the other sales models supported by Amazon? When you hear the word wholesale, you might think it is similar to the other types of sales models on Amazon. This is so not so as there are huge differences in each type of sales model supported by Amazon. Arbitrage is a sales model wherein products are purchased at a discounted rate from certain retail or online sites and then resold on Amazon. The similarity of this sales model with wholesale is that both of them involve the purchase of branded products. There are two types of arbitrage, retail arbitrage and online arbitrage. In retail arbitrage, sellers look for retail or outlet stores and look to make a profit by reselling the liquidations, clearance stock, and reduced stock. However, in online arbitrage, the products for reselling on Amazon are obtained from online sources. In online arbitrage, you can generally buy the products in bulk. The private label sellers have their own individual brands that they market and sell on Amazon under their own brand names. However, wholesale sellers purchase existing products from different brands. Private label selling involves building a brand from scratch and that is not the case when it comes to wholesale. Also, private label sellers do not want or would not allow any wholesalers to buy their products and resell them on Amazon. Dropshippers are third-party sellers who sell products that they do not own on Amazon. Dropshipping is not limited to product acquisition but also involves product fulfilment. In dropshipping, the buyer gives you the order and the order is processed by you on behalf of the supplier. The product will then be packed and shipped to the buyer by the supplier. The main difference between dropshipping and wholesale lies in the way the product inventory is handled. Since products are bought in bulk when it comes to wholesale, product inventory plays a major role. However, this is not the case with drop shipping. Reasons to sell wholesale Here are a few reasons why Amazon wholesale is popular and opted for by several sellers online. The products from existing brands can be sold through this method. This takes away the burden of marketing and advertising the products that you are selling online. In the case of wholesale, you would not have to go through the laborious process of manufacturing a product and shipping it to the customer. It is much more profitable to sell products as a wholesaler on Amazon. This claim is supported by a report which suggests that wholesalers on Amazon took under three months to turn a profit and private label sellers took about six months for the same. It takes minimum time to get your business up and running when it comes to Amazon wholesale. With not having to bother about brand identity and marketing, you can dedicate your time to growing the business and building a team. However, in order to sell on Amazon as a wholesaler, you would need brand approval. Basics of Amazon wholesale There are several steps involved in wholesale selling on Amazon. There are certain business setup practices entailed by Amazon that need to be followed, if one wishes to sell wholesale on Amazon.  If you wish to adopt wholesale selling on Amazon, you will need an LLC and sales certificate. This is required when you are purchasing products from distributors for wholesale on Amazon. This can be in the form of a tax-exempt form or a business form as well and this depends entirely on the existing rules and requirements for reselling on Amazon in your country. Before commencing your journey as a wholesale seller on Amazon, you need to check the license requirements for wholesale selling on Amazon in your country. Once you have these legalities in place, you can proceed to the next steps. The main steps that are involved in Amazon wholesale selling include the following: Seller account setup Selecting the product you wish to sell Product sourcing Bundle, optimized listing creation, PPC Launch and promote the selected product Management and development of your business Finding a suitable product to sell on Amazon When you select a product for wholesale selling on Amazon, the first thing to make sure of is that the product is not already selling under a private label seller or Amazon. Generally, the products under Amazon’s brand are already at a competitive price and as a wholesaler, you cannot compete with the same. Also, many of the private label sellers will not allow the wholesalers to place offers on product listings that are similar to theirs.  While picking a suitable product, try looking for well-established brands. Such successful brands would speed up the success of your business as a wholesaler on Amazon. You also need to check the demand for the product prior to making the selection. Amazon has many products that fall under various categories. We recommend you pick products that fall under the following categories. Arts, crafts, and sewing Books Baby Electronics Home and Kitchen Home and Garden Home Improvement Kitchen and Dining Music Instruments Office Products Pet Supplies Patio, Lawn, and Garden Sports and Outdoors Toys and Games Video Games Ensure that the BSR

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European Fulfilment Network For Amazon Sellers

If you’ve heard about the European fulfilment network for Amazon sellers, then you’re probably aware of Amazon’s global program and FBA services. Becoming a global seller on Amazon is not an easy task and this undertaking comes with its own set of problems. Selling your product in an international market can be intimidating, however, with the help of Amazon FBA and Amazon Global services, this process has become a tad bit simpler. If you’re planning on selling your products offshore, there are three basic types you can consider. European Fulfillment Network (EFN) With European Fulfillment Network (EFN), you ship your products to Amazon’s fulfilment centre, which will then be held in one country. Once an order is placed by a customer, the items will be picked, packed, and shipped by Amazon. You pay only local fulfilment fees on domestic orders. With Amazon’s EFN Network, you can sell on Amazon’s other European marketplaces with cross-border fees. Pan-European FBA With Pan-European FBA, you ship your products to Amazon’s fulfilment centre in your home marketplace. The order fulfilment process is done by Amazon. Amazon distributes your products throughout Europe based on anticipated demand without any cross-border fees. You can also save up to 52% in fulfilment fees. Multi-Country Inventory (MCI) With Multi-Country Inventory (MCI), you can choose which countries you want to ship and store your products. You have to pay local fulfilment fees for sale in the marketplaces you store products. With Multi-Country Inventory (MCI), you can sell on other marketplaces too with cross-border fees. European Fulfillment Network Typically, sellers can choose between FBA & FBM while deciding on the kind of carrier they want to choose for boarding their products offshore. EFN is part of the Amazon FBA program that dictates Amazon cares for the transport and delivery of your packages using one of its local warehouses. If you have a European marketplace seller account that’s registered under FBA, you can store your inventory in Amazon’s warehouses (also known as fulfilment centres), across Europe, and manage orders coming in from your European marketplace using the same local inventory pool. The reason why EFN is beneficial is that it keeps your stock stored in a single space, also known as the local pool, in a single fulfilment centre so that you gain maximum control and flexibility for marketing your goods. Now if you’re planning on selling your goods in a certain country in Europe, EFN allows storage of inventory in multiple fulfilment centres in one country to complete your local and trans-border orders. There are precisely only seven countries that allow the storage of goods within their fulfilment centres. United Kingdom Germany Spain France Italy Poland Czech Republic Pay Cross Border EFN fees When you sell your products to customers of other marketplaces via the European Fulfillment Network (EFN), you have to pay a cross-border fee for each order shipped. Let’s say for example you want a 600g Standard Parcel (non-media item) product across all five European marketplaces and ship your inventory to UK fulfilment centres. The cross-border EFN fee would be €4.39 for orders placed on amazon.de, amazon.fr, and amazon. it, and amazon.es. Standard Parcel 600g Fulfilment Fees Sale on amazon.de Sale on amazon.fr Sale on amazon. it Sale on amazon.es Fulfilment fee for EFN (fulfilling amazon.de, amazon.fr, amazon. it, amazon.es orders from UK inventory pool) €4.39 €4.39 €4.39 €4.39 There is no need to separately register for Amazon EFN because you automatically get this service under the FBA program but it’s important to choose your marketplace. Whichever European marketplace you select enables you to use EFN for all marketplaces as your listings are uploaded with the same SKU. What’s the benefit you ask? Single VAT number that eliminates financial stress for a chunk of your inventory. EFN gives you the flexibility of enlisting your products on all European marketplaces under a single VAT number and you also become applicable for Prime status. The storage fees are higher and it’s apt for a small business, however, if you’re thinking large scale, there are better options under FBA for selling your goods in the international market. But just like the EFN has its benefits, it comes with a set of disadvantages. EU) 2019/1020 Regulation needs most non-EU businesses to have an authorized representative located in the EU. You can read more about this here, a full guide on having an Authorized Representative by  Instrktiv. FBA European fulfilment network functions under Amazon, which means you don’t need to worry about setting up your inventory at the warehouse or supervising third-party logistics. However, the downfall is that you will need to pay cross-border fees applicable from the home country to other shipping countries, which can weigh down on your expenditure. Conclusion While EFN provides fast shipping in Europe, it might take three more days for the shipment to get delivered if your product is to be delivered outside the home country. You must also have a VAT registered number in your home marketplace to be applicable for EFN. Though this option offers Prime delivery, fast shipment works when you’re delivering your product within your home. However, EFN is an excellent option to consider since FBA fees are much lower as compared to using third-party logistics services. There is a lot of work and there isn’t a whole lot of time. At BIE, we have experienced and highly skilled Amazon Human Resources who can enhance your brand presence, improve Q1 sales in 2020, and give you analytical feedback of your conversions. Want to know more about our services? Just contact us for immediate assistance! Request a free consult this instant to avail of our consultation or subscribe to our mailing list to get instant updates for Amazon seller/ vendor central-based tasks. If you need professional help with your Amazon store management, contact us. BIE is a Vancouver, British Columbia-based agency providing human resources to manage all things Amazon. BOOK A FREE CONSULTING CALL

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Source and Sell Private Label Products on Amazon

If you are planning to start your own e-commerce business, then to make some serious money, marketing private label products on Amazon is the best option for you. You can also take advantage of the fulfilment programs provided by Amazon such as Fulfilled-by-Amazon (FBA) Program and Merchant Fulfillment Network (MFN) to improve sales conversion. Here’s all you need to know about sourcing and selling private-label products on Amazon. Product Research For Private Label Products The first step would be to brainstorm product ideas and you can get product ideas from just about anywhere. For example, you can visit physical stores and see what’s hot & trending or you can ask regular customers which products make the most sale. You can also get product ideas from Amazon so always pay attention to the “New Releases” section and Amazon Best Sellers page. Keep looking for new products under different sub-categories. Social media is a great place where you can get new product ideas but you will have to do your own research to check what is trending by analyzing viral posts. Find the Target Market For Private Label Products You can sell anything on Amazon, even if there is little to no demand for that product. You can’t sell something that has too many competitors. You can easily come up with a great product idea but you also have to study the market and find out the best product for your audience. If you are a new Amazon seller then it might be your first product or you want to add a new product to your business. Our Amazon Product researchers have observed that many Amazon sellers waste their money on finding out what the best product to sell is. While searching for your winning product, you need to take care of pricing, shipping, availability for sourcing, product demand, seasonality, and competition. Find the Right Product Suppliers Now that you have an awesome product idea that you want to sell, you have to research product suppliers and manufacturers. For the perfect Private Label products, you have to research marketplaces like Alibaba, and IndiaMart which give you great product ideas. You can sort your results by minimum order requirements, materials, and price. You also get an idea about costs and other charges through this process. If you still can’t get the best supplier and manufacturer for your desired products, then Google is always there for you. Use the product name first as your search term and then mention the private label supplier at the end. Finalizing Logo Design and Packaging Once you get a few good suppliers, don’t order the products immediately. Request for a quote and samples first. You have to compare price quotes of multiple suppliers and also make sure that the products are up to your standards. There will be charges you incur such as shipping costs, import duties, and any other fees. Once you source the product, branding, design, and packaging come next. You can put your logo on the packaging and the product itself. Since it is a private label product, you have to make sure you design the product differently and not like the products already in the marketplace. When it comes to design, there are a lot of things to cover. For example, it might be a sample design with just a label or logo. Depending on the products, you might also have to do a full-scale package design that includes instruction booklets, an ingredients list, and other elements. Make sure the branding is done professionally as it plays a major role in your marketing and sales. At BIE, we have many services that enhance the brand and we have professional graphic designers on our team who guide you through the design process. Figure Out Your Fulfillment Strategy For an Amazon seller, product ratings matter a lot, and your shipping and fulfilment process has a direct impact, on your ratings and reviews. There are so many options available by which you can fulfil an order. But before making any decision, make sure you consider the costs of everything. There will be many costs such as shipping, picking, packing, warehousing, and logistics. You can fulfil your order in-house, that is on your own, or you can ship your private label products to Amazon’s warehouse, and the order will be fulfilled by Amazon. Nowadays, many Amazon sellers choose the Fulfilled-by-Amazon (FBA) program to fulfil their orders. It’s easy to get more sales using FBA and customer service is provided by Amazon. You can use third-party fulfilment centres or ask your private label product supplier if they offer fulfilment services. Basically, drop shipping. Whatever strategy you choose, keep in mind, ratings, and also make sure your supply chain works systematically. Amazon Product Listings Your next step is to ensure your product gets listed on your seller account on Amazon. Make sure you use high-quality and professional product images only. At BIE, we have an e-commerce product photography service where we offer you professional product images. The title is the most important element of your Amazon product listing. Make sure you use the brand name first in your title as it is a private-label product. After the brand name, make sure you use the keywords and search terms that the users could search. Your product title will define what you’re selling so make it as effective as possible. Once the title is done, including all the benefits and features of the product in the bullet points, is crucial. Here you can put some keywords that you want to target. Lastly, make sure you put all the information about the product in the description. The product description is the place where you can instruct the buyer and help them to make a purchase decision. The product description is your sales copy that will decide whether the product will sell or not. Sell Your Products and Start Advertising Once the listing is done, you can add more products and start selling. You

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Big_Internet_Ecommerce_Amazon_Listing_Optimization

Optimize Your Product Listing For Christmas Sales

If you plan on optimising your Amazon product listing for Christmas to get massive sales, we’ve got tips that will come in handy. It is tough to compete with top sellers during the Q4 season but that doesn’t mean you should lose out on business. In fact, the more you update and research, the easier it will be for your store to get noticed. A lot of Amazon sellers look for quick hacks when it comes to boosting visibility, but you can’t rely on black hat tricks. In fact, to ensure your account doesn’t undergo suspension, stick to Amazon’s guidelines, especially during the holiday season or during high sales periods.  Here’s how you can quickly optimize your product listing for Christmas sales if you want to be a profitable merchant this holiday season: Understand the Christmas Cheer! Know your clientele, more so during Christmas, because that is when they’re going to hit the shop button most. Irrespective of what category your product comes under, check out what your competition is selling, in terms of discount coupons, freebies, and add-ons. Do a study of their past customers, and maybe you’ll find something new to add to your listing. When you know your clients are on the lookout for Christmas presents, that is the time to act. Throw in a discount, give them free shipping, add promotional content on your web stores, and advertise using Amazon PPC. Does this sound familiar? Of course, it does. The trick though, is in the presentation, the text content, and how you use your keywords. Go to your seller central account, open each listing, and make sure you add keywords in the search terms that should have the word “Christmas”, as a part of the long tail keywords. This is known as targeting clientele who are specifically looking for Christmas gifts. Stock Your Inventory You’ve heard this before and we’re winging it again – stock up on inventory and keep extra stock of your highest-selling products. Christmas sales have a lot to do with understanding where you’ve hit your sales the most and which products have yet to sell out fast. If your inventory list has an “x” number of products that always have a high order volume, stack up, nice and good. If your inventory list has a “y” number of products that have yet to sell out, make sure you have enough. And most importantly, highlight those products in your ad campaigns. Cold Pipeline Needs Heating Up! We’re talking about products that rarely make it to your customers. Imagine someone looking for Christmas toys for their kids. If your store comes under this category – the toy category – then it’s important you recreate the content for such listings from scratch. Don’t upset the algorithm for those listings that already have good visibility. We’re talking about a cold pipeline here, and it’s your job to identify these products and redo the listing from scratch with a new set of keywords. Get a Festive Makeover If you’re familiar with A+ content, you know what we’re talking about. You don’t need a black hat trick to tip the scales in your favour for any of your listings. It’s all about delivering fresh content, doing quick research for the latest keywords, checking on what gets indexed and what doesn’t, and creating great informative copy. It’s perfectly alright if you don’t have EBC. Your Christmas makeover can also be in the form of redoing your brand profile on Amazon’s marketplace, with new banners perhaps. This can include adding fresh lifestyle images to your listing with a Christmas theme to them. Deliver something innovative that keeps with the holiday spirit and showcases its great functionality. Mobile Friendly Content 80% of e-commerce sales take place online via mobile phones. Don’t expect your customers to order using laptops if they are browsing on phones. Keep an eye on who checks your website, social media channels, and store pages. Your sale begins with a customer browsing around for a product and it converts into a sale once they find the perfect product. That is something which happens with great reviews, FAQs, and images, to visually give an idea about the product to the customer. You can download mobile-friendly templates for your landing page, and create ad copies that are simple to read and have enough CTA buttons. Don’t Forget Those Testimonials This is the time you need to highlight customer reviews and testimonials. Whether it’s in the form of an Amazon PPC ad copy or a Facebook campaign that includes your product listing’s link, it’s all about generating leads. There are many people who buy products after they’re done browsing social media channels. It is your job to grab a customer’s trust by creating ad copies that come from different angles. It could be a testimonials copy or it could be content that offers a discount coupon. It could be informative and lead the customer onto your page’s blog or it could be a lightning deal on Amazon. Find Your Magical Keywords Just like children find their magic and inspiration from adorable Santa Claus stories, you need to find your magical keywords. Only when your products start showing up is when you’ll start seeing higher sales. To get a customer, think like one. Here’s how you start. 1. If you’re a customer who wants to buy a product, you obviously know nothing about keywords. You will type in just about anything that describes what you want. And if it’s for Christmas, that word is going to be a part of the search. Let’s say you’re looking for Christmas lights, but you want a certain kind and type. You don’t know what it’s called and you go for common words like “Christmas light”, “Christmas lighting”, or “lighting accessories for Christmas”. 2. Once your customer finds something that he/ she wants, they click on that product. Don’t assume it’s a buy. Everyone surfs more and decides later. If your customer has a brand in

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