Big Internet Seller Services Inc provides e-commerce Services

Get your first Product Photoshoot for FREE! Learn More

seller central

Retail Augmented Reality

Revolutionizing Retail: How Augmented Reality is Transforming the Shopping Experience

Retail is undergoing a dramatic transformation, thanks to the rise of Augmented Reality (AR). This innovative technology is bridging the gap between digital and physical shopping experiences, creating more immersive and interactive ways for consumers to engage with products before making a purchase. In this blog, we’ll dive into how AR technology is reshaping retail, the key applications and benefits of AR in shopping, and how businesses can leverage AR to enhance their customer experience and drive higher conversions. What is Augmented Reality in Retail? Augmented reality overlays digital elements onto the real world through devices like smartphones, tablets, or even AR glasses. Unlike virtual reality, which creates an entirely digital environment, AR enhances what the user already sees with added information and features. For example, consumers can use AR to try on shoes virtually, place furniture in their homes to visualize fit, or even see product details through interactive images. AR in retail has the potential to increase engagement, reduce returns, and enhance decision-making by providing more information in a fun and interactive way. Key Applications and Benefits of AR in Retail Virtual Try-Ons Virtual try-ons are a powerful application of AR in the fashion and beauty sectors. By using AR, customers can try on shoes, eyewear, or apparel digitally, giving them a better sense of how the items will look or fit before they make a purchase. This leads to reduced return rates and increased customer satisfaction. Home Furnishing Visualization One of the most popular uses of AR is for home furnishing retailers. AR apps let consumers see how furniture or décor will look in their own space, providing them with more confidence in their purchasing decision. This has become a game-changer for customers who may have previously hesitated due to uncertainty over how the items would fit in their homes. Enhanced Customer Engagement AR creates an interactive and engaging shopping experience that keeps customers more invested in the purchasing process. This increased engagement leads to higher conversion rates and better customer retention. AR also gives sellers a competitive edge, attracting tech-savvy consumers who appreciate new, innovative shopping experiences. The Future of Augmented Reality in Retail As AR technology continues to advance, we can expect to see even more sophisticated applications for retailers: Improved product visualizations that offer even more realistic displays Integration with artificial intelligence (AI) to offer personalized shopping experiences Widespread adoption of AR tools across various retail sectors Enhanced hardware like AR glasses that make AR more accessible and convenient for consumers The future of augmented reality in retail is bright, with more innovative solutions on the way to improve the customer shopping experience. How Big Internet Ecommerce Can Help At Big Internet Ecommerce, we help businesses integrate AR technologies into their retail strategies to enhance engagement, reduce returns, and boost conversions. We assist with: AR tool integration to create engaging product experiences Optimization of AR experiences for mobile and desktop platforms Training your team to leverage AR for marketing and product visualization Ready to revolutionize your retail experience? At Big Internet Ecommerce, we specialize in helping businesses integrate augmented reality to create more engaging, interactive, and effective shopping experiences. Book your consultation today to explore how AR can enhance your sales and customer satisfaction. Follow BIE on Instagram & Linkedin to stay updated with the trends.

Revolutionizing Retail: How Augmented Reality is Transforming the Shopping Experience Read More »

Price-Banded Shipping

Amazon’s Removal of Price-Banded Shipping for FBM Sellers: How to Adapt Before June 30, 2025

In a major change for FBM sellers, Amazon has officially announced that price-banded shipping rates will be deprecated on June 30, 2025. Sellers who have relied on price bands to calculate shipping based on order value will need to adjust their shipping settings to per-item or weight-based rates. This change presents a challenge for many sellers, especially those with variable-sized products or custom items that don’t fit into Amazon’s more rigid shipping models. In this post, we’ll break down what’s changing, what sellers need to do to stay compliant, and how you can adapt to ensure your business continues to thrive. What’s Changing with Price-Banded Shipping? Amazon’s price-banded shipping allowed FBM sellers to set shipping fees based on the total price of the order. However, this model is being removed in favor of more rigid shipping structures that use per-item rates or weight-based shipping. This means that sellers will no longer have the flexibility to charge $5 for orders under $25, and $20 for orders over $50. Instead, they’ll need to switch to shipping methods that are either per-item or based on the weight of the products being shipped. How This Will Impact FBM Sellers For many FBM sellers, this change could create significant challenges. Here’s why: Increased Complexity for Custom or Oversized Products Sellers who offer custom or oversized products will find it difficult to fit into Amazon’s per-item or weight-based shipping models. Small products may cost $10 to ship, while larger products might cost $50 to ship, leading to potential profit loss or overcharging customers. 2. No More Flexibility for Shipping Costs With price-banded shipping, sellers had a simple way to account for shipping costs across multiple products and order values. Removing this option means sellers will need to either increase their prices across the board or absorb the extra cost for larger and heavier items. How to Adapt to the New Shipping Rules Adjust Your Shipping Templates The first step is to update your shipping templates in Amazon Seller Central to reflect the new per-item or weight-based rates. Make sure your pricing model accounts for the different sizes and weights of your products. Split SKUs for Different Sizes For sellers with multiple size options in one listing, it’s a good idea to split those listings into separate SKUs for each size. This will help ensure accurate shipping costs and avoid any overcharging. Explore Third-Party Shipping Solutions If the new per-item or weight-based rates don’t work for your products, consider using third-party logistics (3PL) to manage your shipping and fulfillment outside of Amazon’s system. This could give you more control over shipping costs and the ability to maintain competitive prices. Stay Agile and Optimize Your FBM Strategy Amazon’s removal of price-banded shipping presents a challenge for many FBM sellers, but with the right strategy, you can navigate these changes smoothly. By updating your shipping templates, optimizing inventory, and adjusting pricing, you can continue to maintain profitability while staying compliant with Amazon’s new rules. Need help adapting your FBM strategy to the new shipping requirements? Contact Big Internet Ecommerce today for expert advice on shipping optimization and FBM strategy. Follow BIE on Instagram & Linkedin to stay updated with the trends.

Amazon’s Removal of Price-Banded Shipping for FBM Sellers: How to Adapt Before June 30, 2025 Read More »

Cross Fulfillment

Walmart and Amazon Cross Fulfillment: How to Make the Most of This New Opportunity

In an exciting new development for multichannel sellers, Walmart has officially updated its policies to allow the use of Amazon Multi-Channel Fulfillment (MCF) for Walmart orders. This significant change opens up new logistics opportunities for sellers, especially those managing both Amazon and Walmart storefronts. But, as with any policy change, there are important guidelines and rules to follow to ensure compliance and to fully capitalize on this flexibility. Here, we’ll break down how Amazon Multi-Channel Fulfillment (MCF) and Walmart cross-fulfillment work, what you need to do to stay compliant, and the strategies that will help you optimize your multi channel fulfillment. What Is Amazon Multi-Channel Fulfillment (MCF) and How Does It Work with Walmart Orders? Amazon Multi-Channel Fulfillment (MCF) allows sellers to use Amazon’s warehouses and fulfillment network to fulfill orders on non-Amazon platforms like Walmart, eBay, or Shopify. This means that you can now use Amazon’s storage and shipping services to fulfill your Walmart orders, saving you the hassle of managing multiple fulfillment channels. However, with this new cross-fulfillment opportunity, Amazon and Walmart have set specific rules to ensure seamless integration and compliance. What You Need to Know: Key Rules for Cross Fulfillment While this new policy creates an exciting opportunity for sellers, it also comes with clear requirements. Here’s what you need to follow to stay compliant and take full advantage of cross-fulfillment between Amazon and Walmart: What’s Allowed Use of Amazon MCF for Walmart Orders You can now ship Walmart orders using Amazon’s fulfillment network, leveraging Amazon’s warehouses and shipping capabilities to streamline your order fulfillment. Plain, Neutral Packaging When shipping Walmart orders through Amazon Multi-Channel Fulfillment (MCF), you must use plain packaging. No Amazon-branded boxes are allowed. This ensures that Walmart customers receive their orders in neutral packaging and doesn’t interfere with Walmart’s branding. Use Unbranded Carriers To comply with Walmart’s requirements, you must block Amazon Logistics (e.g., Amazon delivery systems) and ensure that your orders are shipped using unbranded carriers like USPS, UPS, or FedEx.   What’s Still Not Allowed No Competitor-Branded Boxes Do not use competitor-branded boxes (like Walmart-branded boxes) for shipments fulfilled through Amazon. Only neutral packaging is allowed. No Promotional Materials Amazon’s policy prohibits including promotional materials like Amazon invoices or promo flyers inside Walmart orders. Walmart customers should not receive anything that could give the impression that the product was fulfilled by Amazon. Retail Arbitrage Retail arbitrage—buying products from other retailers and directly shipping them to customers—is still prohibited. Only products that you source and store in Amazon’s fulfillment network can be used for Amazon Multi-Channel Fulfillment (MCF) cross-fulfillment. Marking Items as Shipped Prematurely Make sure that you don’t mark orders as shipped before they leave Amazon’s warehouse. Proper tracking and order status updates are essential for keeping your Walmart account in good standing. How to Optimize Your Workflow with Amazon Multi-Channel Fulfillment (MCF) and Walmart Cross-Fulfillment Now that Amazon has cleared the way for cross-fulfillment, it’s time to implement a streamlined, efficient fulfillment process. Here’s how to make the most of this opportunity: 1. Set Up Plain Packaging and Block Amazon Logistics in Seller Central To get started, you’ll need to make some adjustments in your Amazon Seller Central account: When placing Amazon Multi-Channel Fulfillment (MCF) orders for Walmart, select “Plain Packaging” as your packaging option. Block Amazon Logistics as the carrier. Instead, select unbranded carriers such as USPS, UPS, or FedEx. This is a key step to maintain compliance with Walmart’s requirements. 2. Use Tools to Automate the Process If you’re fulfilling orders across multiple channels, it can get complicated quickly. To make this process easier, use automation tools like GeekSeller. These tools can help you: Automatically sync orders between Amazon and Walmart. Block Amazon Logistics and use unbranded carriers automatically. Streamline the Amazon Multi-Channel Fulfillment (MCF) process for multiple platforms. Automation tools can significantly reduce the manual work required to manage cross-platform fulfillment. 3. Watch Your Costs and Adjust Your Pricing Strategy It’s essential to keep an eye on the cost of fulfillment through Amazon Multi-Channel Fulfillment (MCF). Amazon Multi-Channel Fulfillment (MCF) fees are about 5% higher than FBA (Fulfilled by Amazon), so ensure that your pricing accounts for the additional fulfillment cost. Review your profit margins and adjust your prices accordingly to maintain profitability while staying competitive. 4. Leverage Both Amazon Multi-Channel Fulfillment (MCF) and Walmart Fulfillment Services (WFS) One of the greatest advantages of cross-fulfillment is the ability to use both Amazon MCF and Walmart Fulfillment Services (WFS). Here’s how you can combine both systems to optimize your fulfillment strategy: Use Amazon Multi-Channel Fulfillment (MCF) to fulfill Walmart orders efficiently and scale your business. Use WFS for Amazon FBM (Fulfilled by Merchant) orders to provide a seamless experience for your customers across multiple platforms. By using both, you can maximize efficiency, reduce complexity, and maintain competitive shipping times and costs. Why This Matters: The Opportunity for Multichannel Sellers This cross-fulfillment update is a game-changer for multichannel sellers. It gives you the flexibility to use Amazon’s extensive fulfillment network for your Walmart orders, and vice versa. This leads to: More efficient operations: With one centralized fulfillment process, you can streamline your entire order fulfillment system. Cost savings: Use Amazon’s vast warehouses to store and ship products for both Amazon and Walmart orders, cutting costs related to shipping and handling. Increased scalability: Multichannel sellers can easily expand their reach across platforms without needing to create separate fulfillment systems. How Big Internet Ecommerce Can Help You Navigate Cross-Fulfillment At Big Internet Ecommerce, we specialize in helping sellers optimize their fulfillment strategies for Amazon, Walmart, and other platforms. Here’s how we can help you: Set up your cross-fulfillment workflow between Amazon and Walmart, ensuring compliance with all guidelines. Audit your pricing strategy to accommodate higher Amazon Multi-Channel Fulfillment (MCF) fees and ensure profitability across platforms. Automate your processes using tools like GeekSeller, saving you time and effort while ensuring seamless integration between Walmart and Amazon. Maintain your seller account health by ensuring you’re compliant with Walmart’s new fulfillment guidelines

Walmart and Amazon Cross Fulfillment: How to Make the Most of This New Opportunity Read More »

AI-powered video tools

Amazon Doubles Down on AI: Revolutionizing Video Ad Creation for Sellers

Amazon has launched a new wave of AI-powered video tools designed to help sellers create dynamic video ads faster and more efficiently. The AI Video Generator and AI Creative Studio allow sellers to produce high-quality, photorealistic video ads with minimal effort—perfect for boosting engagement and increasing sales. As a seller, video ads are becoming an essential part of your marketing strategy. But creating high-quality video content can be time-consuming and costly. With Amazon’s AI-powered video tools, sellers can now generate multi-scene, dynamic ads that showcase products in action, all within minutes. Here’s everything you need to know about these tools and how you can take advantage of them to boost your ad performance and increase sales. What’s New with Amazon’s AI Video Tools? AI Video Generator The AI Video Generator allows sellers to create short, photorealistic video ads quickly. These videos feature products in action, such as a watch on a wrist or a toy in motion. With six variations generated per asset, you get the flexibility to test multiple ad versions and choose the one that performs best. AI Creative Studio This new beta tool combines video, image, and audio tools into one unified platform, making it easy for sellers to create various ad formats from a single product image. The Audio Generator helps turn a simple product listing into a 30-second voiced ad—helping sellers reach their audience even more effectively. Why Does This Matter for Sellers? Save Time and Money Producing high-quality video ads used to be expensive and time-consuming. With Amazon’s AI tools, sellers can create engaging ads in minutes, without needing specialized skills or hiring a production team. Boost Engagement with Dynamic, Multi-Scene Videos Dynamic video content captures more attention than static images. With multiple scenes and lively product displays, you can showcase your product features and increase engagement—leading to higher conversion rates. Scale Your Ad Campaigns The AI Video Generator allows you to create up to six variations per asset, giving you more creative flexibility and enabling you to optimize your ads based on performance. Reach More Customers with AI Audio The Audio Generator turns your product listing into a 30-second voiced ad, making it easier to reach your audience in multiple formats. How Big Internet Ecommerce Can Help You Leverage AI Video Ads At Big Internet Ecommerce, we help Amazon sellers integrate AI-powered video tools into their ad strategies to maximize engagement and increase sales. Here’s how we can assist: Video Ad Creation and Optimization • We guide you in creating high-quality AI-powered videos that highlight your product’s best features. • We optimize the videos for maximum performance to ensure they resonate with your target audience. Testing and Scaling Your Ads • We help you test and scale video ads by using multiple variations and adjusting based on performance. Full Ad Campaign Management • We assist in managing your video ad campaigns, ensuring they drive traffic and maximize ROI. Ready to leverage Amazon’s AI-powered video tools for your ads? Contact Big Internet Ecommerce today and let us help you create compelling video ads that drive sales and engagement. Follow BIE on Instagram & Linkedin to stay updated with the trends.

Amazon Doubles Down on AI: Revolutionizing Video Ad Creation for Sellers Read More »

Listing Purges

Amazon’s “Bend the Curve” Project: What Sellers Need to Know About the Upcoming Listing Purge

Amazon is on a cleanup mission. As part of its ongoing efforts to improve the overall shopping experience for customers and increase the efficiency of its marketplace, Amazon has launched the “Bend the Curve” project—an initiative designed to purge stale product listings that are underperforming, outdated, or have no sales. In the coming months, 24 billion product listings could be removed, with Amazon aiming to reduce the number of ASINs in its catalog to under 50 billion by the end of 2025. As a seller, this means action is required to audit your listings, remove slow-moving products, and stay compliant with Amazon’s new standards. In this blog, we’ll break down why this matters, what you need to do to prepare, and how you can optimize your catalog to avoid being impacted by Amazon’s listing cleanup. Why This Update Matters for Sellers Amazon’s new “Bend the Curve” project is part of a larger trend where Amazon is placing more emphasis on quality over quantity in its product listings. Here’s why this update is crucial for every Amazon seller: Listings with No Sales, No Stock, or Outdated Information Will Be Purged Amazon is targeting listings that are stale and not performing. If your listings have no sales, incorrect stock levels, or outdated product details, they may be removed from the platform. This is an effort to clean up Amazon’s catalog and improve customer shopping experiences by providing them with the most relevant and up-to-date product options. Creation Throttling and Listing Restrictions If you have a bloated catalog with many underperforming listings, you may face creation throttling. This means that sellers with unoptimized catalogs will have a hard time creating new listings until their current products are optimized and relevant. Amazon is incentivizing sellers to streamline their inventory to improve product visibility and avoid these throttling measures. Fewer Listings, Better Quality While Amazon is reducing the number of ASINs on the platform, it’s also raising the bar for product listings. Sellers who focus on creating high-quality, optimized listings that are relevant to the current market will have a competitive advantage. How to Stay Ahead of the Curve: 5 Key Actions to Take Now The “Bend the Curve” project isn’t just about reducing the number of listings—it’s about improving the quality of those listings. Here are five actions you can take today to ensure your product listings are optimized, visible, and ready for the future: 1. Perform a Comprehensive Catalog Audit Start by reviewing your entire product catalog. Identify which listings have no sales, outdated product information, or no stock. These listings are the first candidates for removal. You’ll need to remove or update any products that aren’t performing well. Update product information: Ensure your listings have the most up-to-date and accurate descriptions, pricing, and stock information. Remove underperforming products: If certain products aren’t moving, it may be time to remove them from your catalog entirely. 2. Focus on High-Performing Products Amazon will be prioritizing listings that perform well and generate sales. To stay ahead, you need to ensure your top-performing products have accurate stock levels, detailed descriptions, and optimized keywords. These products are critical to maintaining visibility in Amazon’s search results. Audit your best sellers: Ensure they’re fully stocked and that their listings are optimized for searchability. 3. Use Amazon’s Tools for Listing Optimization Make use of Amazon’s Listing Optimization Tools to ensure your product listings are in line with the new standards. Tools like Inventory Performance Index (IPI) and Listing Quality Dashboard can help you track and improve the health of your listings. Optimize product descriptions: Focus on clear, concise, and informative descriptions that highlight your product’s benefits. Update product images: High-quality images can make a big difference in how your products are viewed by customers. 4. Avoid Creation Throttling with a Lean Catalog Amazon’s new creation throttling feature blocks sellers with overstuffed catalogs from adding new products. To prevent being impacted by this, it’s essential to streamline your catalog and ensure it consists of high-quality, well-performing listings. Focus on quality: Instead of creating hundreds of listings, focus on a smaller, more curated catalog of products that align with market demand. 5. Keep Track of Your IPI Score Your Inventory Performance Index (IPI) score directly affects your capacity limits and visibility on Amazon. Regularly monitor your IPI score and take steps to improve it by optimizing your listings, reducing excess inventory, and maintaining healthy stock levels. Monitor IPI: If your IPI score is low, you may face restrictions on how much inventory you can store in Amazon’s warehouses. Ensure your stock levels align with Amazon’s recommendations. How Big Internet Ecommerce Helps You Stay Ahead of the Curve At Big Internet Ecommerce, we specialize in helping Amazon sellers optimize their product listings, streamline inventory, and maintain strong visibility in Amazon’s marketplace. Here’s how we can help: Listing Optimization and Catalog Audits • We’ll help you perform a full audit of your product catalog, identifying slow-moving and outdated listings. • We optimize product descriptions, images, and keywords to ensure maximum visibility in Amazon’s search results. IPI Score Monitoring and Performance Management • We monitor your IPI score and provide actionable insights to improve your listing performance. • Our team will ensure your product catalog is streamlined and compliant with Amazon’s new requirements. Streamlined Inventory Management • We help you reduce excess inventory and optimize replenishment cycles, ensuring you stay within capacity limits. • Our AWS integration ensures a smooth inventory flow across Amazon’s FBA and AWD systems. Amazon Policy Compliance • We keep you up-to-date with Amazon’s evolving policies, helping you stay compliant with all new rules and guidelines to avoid penalties or listing removals.   Amazon’s “Bend the Curve” project is a wake-up call for sellers to optimize their listings and focus on quality over quantity. By following these actionable steps, you can ensure that your product catalog stays relevant, visible, and competitive in Amazon’s evolving marketplace. The key is to audit your catalog regularly, remove outdated listings, and make sure your

Amazon’s “Bend the Curve” Project: What Sellers Need to Know About the Upcoming Listing Purge Read More »

Amazon FBA Capacity Limits

Amazon FBA Capacity Limits June-July 2025: What Sellers Need to Do

As Amazon FBA capacity limits for June and July 2025 tighten, sellers face new challenges in managing inventory levels and maintaining Prime eligibility. Amazon’s decision to reduce capacity from 6 months to 5 months of expected sales volume is a strategic move aimed at improving the overall fulfillment network efficiency. This blog post provides actionable insights on how to optimize your FBA capacity, plan ahead for Prime Day 2025, and make the most of available logistics hacks to reduce storage costs and keep your products in stock. What’s Changed with FBA Capacity Limits for June-July 2025? Amazon has announced the tightened FBA capacity limits for the upcoming months, creating new challenges for sellers who rely on FBA for order fulfillment. Capacity limits: 5 months of sales volume for June and July (down from 6 months in May). Performance-driven restrictions: Your IPI score, sales velocity, and inventory mix impact your capacity limits. Prime Day planning: Tightened capacity creates challenges for building inventory for Prime Day. No Overage Fees: Exceeding limits blocks shipments, but overage fees have been eliminated. How to Maximize Your FBA Capacity Audit Inventory Performance: Remove slow-moving products and transition them to Amazon Warehousing and Distribution (AWD) for bulk storage. Clear Excess Inventory: Quickly move underperforming products to free up space for best-sellers. Submit Capacity Increase Requests Early: Submit requests for increased capacity well ahead of June 9 and June 18 deadlines. Optimize FBA Replenishment: Use Amazon Warehousing and Distribution (AWD) for automatic replenishment to prevent stockouts and keep your products Prime-eligible. Adjust Shipment Cadence: Consider more frequent, smaller replenishment cycles to ensure a steady inventory flow. Maximize your FBA strategy with proactive steps like capacity management, inventory forecasting, and Amazon Warehousing and Distribution (AWD) integration to ensure you stay competitive and ready for Prime Day 2025. Ready to optimize your FBA strategy? Contact Big Internet Ecommerce to learn more about maximizing your capacity and preparing for Prime Day. Follow BIE on Instagram & Linkedin to stay updated with the trends.

Amazon FBA Capacity Limits June-July 2025: What Sellers Need to Do Read More »

Tariffs and FBA Profits

Outsmart Tariffs and Maximize FBA Profits with These Logistics Hacks

Navigating tariffs and managing inventory can feel like a complex puzzle, especially with recent tariff hikes affecting many e-commerce businesses. With supply chain disruptions, rising tariffs, and increased shipping costs, how can sellers stay profitable while maintaining a competitive edge? In this article, we share insider strategies and logistics hacks to help sellers outsmart tariffs and maximize their FBA profits, even in the face of global challenges. Prioritize Market Share Over Short-Term Profits In the face of rising tariffs and costs, one key strategy is to prioritize market share over short-term profits. Losing market share due to price increases or stock-outs can be much more expensive than temporarily absorbing some margin reductions. Regaining lost rank can take far longer and cost significantly more than keeping your position in the market during difficult times. Strategy: Assess the marketing costs and efforts it took to secure your current position, then decide how much of a margin reduction you can absorb to keep that market share. In the long run, it may be more cost-effective to maintain your rank and sales volume, even if it means eating some losses for a short period. Break Down Your Cost Structure for Precision Understanding exactly where and how tariffs are impacting your business is crucial to managing costs effectively. Start by breaking down your product cost structure into its individual components, such as: Raw materials Labor Packaging Shipping Fulfillment By doing this, you can identify areas where tariff impacts are most significant and avoid overreacting to the situation. Targeted cost-reduction efforts (such as renegotiating shipping or manufacturing costs) can help mitigate the effects of tariffs without making drastic changes to your product pricing. Strategy: Don’t just look at your product cost as one lump sum—break it down and evaluate where you can reduce costs. From packaging to fulfillment, small adjustments can make a big difference. Audit HS Codes and Customs Documentation Incorrectly classified products are one of the easiest ways to incur unnecessary tariff costs. Many sellers use generic HS codes for their products, which can result in higher tariff rates than necessary. Strategy: Work with a customs expert to audit your HS codes and customs documentation. You may be able to qualify for lower tariffs by using more specific codes or discovering exemptions that you didn’t know about. Consider Assembly Restructuring One clever hack for minimizing tariffs is restructuring your assembly process. For example, if you’re importing products as finished goods, consider whether it would be more cost-effective to import the raw materials and assemble them domestically or in a location with lower tariffs (like Mexico). Strategy: Restructuring your assembly process can significantly reduce the declared value of your products for tariff purposes while also providing potential marketing opportunities, such as “Assembled in USA” or “Made in Mexico” labels. This can save you money on tariffs and make your products more attractive to customers. Develop Multi-Country Sourcing Relationships Diversifying your supply chain is a great way to reduce risks associated with tariffs and global disruptions. If you’re reliant on a single country or supplier, you’re at the mercy of tariff changes and trade policies. Strategy: Develop relationships with multiple suppliers in countries like Vietnam, India, Indonesia, and Mexico. This gives you flexibility during tariff changes and provides leverage when negotiating prices or terms. For example, sourcing some products from Mexico can be a near-shoring solution that can help reduce both tariffs and shipping time. Implement Enterprise-Level Inventory Strategy Maintaining inventory flexibility is critical during uncertain times. To ensure your products stay in stock, especially during peak seasons, consider building an inventory reserve of 6-12 months. This can allow you to capitalize on bulk discounts and help you avoid stockouts when competitors run out of stock. Strategy: Use AI forecasting tools to predict your inventory needs and develop a capital plan that allows you to keep sufficient stock in your warehouse. With the right strategy in place, you can weather tariff changes and other market disruptions without losing ground in the market. Quick Assessment: Is This Strategy Right for You? Ask yourself these questions to determine if these strategies will benefit your business: Are you storing seasonal inventory for more than 2 months before selling it? Do you often find yourself with excess supply within the Amazon fulfillment network? Are your storage costs eating into your profits? Do you purchase in bulk to get supplier discounts frequently? Are you selling through multiple channels outside the Amazon store? If you answered yes to two or more of these, these strategies could be the solution you need to manage tariffs and inventory more effectively. How BigInternetEcommerce.com Can Help You Optimize At BigInternetEcommerce, we specialize in helping Amazon sellers navigate the complexities of tariff changes, supply chain optimization, and inventory management. Our expertise in logistics and supply chain strategies can help you: Audit and optimize your HS codes and customs documentation Develop multi-country sourcing strategies to reduce risk Build smarter inventory strategies using AI-driven tools Restructure your assembly process for tariff savings   Navigating tariffs and global supply chain challenges is difficult, but with the right strategies, you can turn these challenges into opportunities. By optimizing your cost structure, restructuring your supply chain, and developing stronger supplier relationships, you can outsmart tariffs and maintain profitability without sacrificing growth. The key is to strategize and take proactive steps now to ensure your business can weather the storm. Ready to optimize your supply chain and outsmart tariffs? Contact BigInternetEcommerce today to learn how we can help you implement these logistics hacks and maximize your FBA profits. Follow BIE on Instagram & Linkedin to stay updated with the trends.

Outsmart Tariffs and Maximize FBA Profits with These Logistics Hacks Read More »

Amazon Warehousing and Distribution (AWD)

How Amazon Warehousing and Distribution (AWD) Can Optimize Your Supply Chain and FBA Fulfillment Strategy

As an Amazon seller, managing inventory and fulfillment costs can be a balancing act. Too much stock leads to high storage fees, especially during peak seasons, while too little inventory results in stockouts, missed sales, and dissatisfied customers. This is where Amazon Warehousing and Distribution (AWD) comes in, offering a smart solution to optimize your inventory management and fulfillment strategy. Amazon Warehousing and Distribution (AWD) is Amazon’s long-term, bulk storage solution designed to help sellers store inventory at lower costs while still ensuring on-time fulfillment for customers. In this post, we’ll explore how Amazon Warehousing and Distribution (AWD) works, how it complements FBA, and how it can be the key to streamlining your supply chain. What Is Amazon Warehousing and Distribution (AWD)? Amazon Warehousing and Distribution (AWD) is a storage service designed for long-term inventory management, offering cost-effective storage options for sellers with large quantities of inventory. Unlike FBA, which is focused on near-term order fulfillment, Amazon Warehousing and Distribution (AWD) acts as a buffer between bulk inventory storage and customer-ready inventory. Here’s what Amazon Warehousing and Distribution (AWD) does: Stores bulk inventory for long periods at lower storage costs. Automatically replenishes FBA inventory when needed, ensuring your products stay stocked. Distributes inventory to non-Amazon sales channels (e.g., Shopify, Walmart). Integrates with Amazon’s fulfillment network to ensure smooth inventory flow. This service is particularly beneficial for seasonal products, slow-moving inventory, and bulk purchases where long-term storage makes more sense than immediate fulfillment. Amazon Warehousing and Distribution (AWD) vs. FBA: What’s the Difference? While FBA (Fulfillment by Amazon) is all about quick and efficient order fulfillment, Amazon Warehousing and Distribution (AWD) focuses on long-term bulk inventory storage. Here’s a breakdown of the key differences: Feature Amazon Warehousing and Distribution (AWD) FBA Primary Purpose Long-term bulk storage and inventory management Direct-to-customer order fulfillment Storage Type Bulk, non-customer ready inventory Customer-ready inventory for immediate sales Cost Flat rate, year-round Seasonal surcharges and storage fees Best for Seasonal products, bulk orders Fast-moving inventory with quick turnover Replenishment Automatic replenishment to FBA Manual replenishment from FBA inventory Distribution Flexibility Multi-channel distribution support FBA-only distribution to Amazon customers How Amazon Warehousing and Distribution (AWD) Can Optimize Your Existing FBA Strategy Many sellers think they must choose between Amazon Warehousing and Distribution (AWD) and FBA, but the ideal solution for many sellers is to use both. Here’s how Amazon Warehousing and Distribution (AWD) fits seamlessly into your FBA strategy: Efficient Supply Chain Flow You don’t have to rely on outside warehouses anymore. With Amazon Warehousing and Distribution (AWD), you can store products in bulk, send them to FBA when needed, and even distribute them to other sales channels (e.g., your own website, Walmart). Optimize Inventory Levels Year-Round During slower months, store most of your inventory in Amazon Warehousing and Distribution (AWD) to minimize storage fees. As busy seasons approach (like Black Friday or Cyber Monday), gradually increase your FBA inventory while maintaining safety stock in Amazon Warehousing and Distribution (AWD). Prepare for Growth Opportunities Amazon Warehousing and Distribution (AWD)’s flexible storage capacity allows you to take advantage of bulk order discounts from suppliers. You can negotiate better prices for larger orders knowing that you have cost-effective storage available. Why Use Amazon Warehousing and Distribution (AWD)? Significant Cost Savings Amazon Warehousing and Distribution (AWD) helps cut storage costs, especially during holiday seasons. By storing inventory in Amazon Warehousing and Distribution (AWD), you avoid Amazon’s seasonal surcharges and long-term storage fees in FBA, making it a more cost-effective solution for bulk storage. Automatic FBA Replenishment Amazon Warehousing and Distribution (AWD) can automatically replenish your FBA stock when needed, preventing stockouts and ensuring that your products stay Prime-eligible during peak demand periods. One Inventory Pool, Multi-Channel Distribution With Amazon Warehousing and Distribution (AWD), you can manage your inventory from one central location and distribute it to FBA as well as other sales channels like Shopify or Walmart. This simplifies your logistics and gives you greater control over your inventory. Quick Assessment: Is Amazon Warehousing and Distribution (AWD) Right for Your Business? Amazon Warehousing and Distribution (AWD) might be right for you if you answer “yes” to two or more of the following: Do you store seasonal inventory for more than two months before selling? Do you keep excess supply within the Amazon fulfillment network? Are storage costs affecting your profitability? Do you buy in bulk to take advantage of supplier discounts? Do you sell through multiple channels outside Amazon? If you said yes to any of these, then Amazon Warehousing and Distribution (AWD) can help you optimize your inventory management and fulfillment strategy. How to Get Started with Amazon Warehousing and Distribution (AWD) Getting started with Amazon Warehousing and Distribution (AWD) is simple. Here’s how to send your first shipment to Amazon Warehousing and Distribution (AWD): Access Amazon Warehousing and Distribution (AWD): Go to Inventory in Seller Central, select Warehousing and Distribution (AWD), and click on Create Shipment. Choose Inventory: Select which products you want to send to Amazon Warehousing and Distribution (AWD). Confirm Shipping Details: Review your shipping plan and destination. Print Labels: Generate and apply labels to your shipment. Select Carrier: Choose between an Amazon-partnered carrier or a seller-managed carrier. Provide Tracking: Provide tracking details for your shipment. Once your shipment is processed, you’ll be able to manage your Amazon Warehousing and Distribution (AWD) inventory directly from the Amazon Warehousing and Distribution (AWD) inventory page in Seller Central. Managing Amazon Warehousing and Distribution (AWD) Inventory Once you send inventory to Amazon Warehousing and Distribution (AWD), you can manage it from the Amazon Warehousing and Distribution (AWD) inventory page in Seller Central. You can track: Inventory quantities (available, in transit, reserved) Replenishment settings (auto or manual) FBA inventory status (days of supply) Discount eligibility for Amazon Warehousing and Distribution (AWD) smart storage This central dashboard helps you stay on top of inventory levels and adjust replenishment thresholds to suit your business needs. Amazon’s Amazon Warehousing and Distribution (AWD) feature offers an ideal solution for long-term inventory storage, automatic

How Amazon Warehousing and Distribution (AWD) Can Optimize Your Supply Chain and FBA Fulfillment Strategy Read More »

Amazon Posts feature

Amazon’s Decision to Shut Down Posts: What It Means for Sellers and the Future of Content Strategy

In a move that has rippled across the Amazon seller community, Amazon has announced that it will be discontinuing the Posts feature by July 31, 2025. The announcement, made in early May 2025, reveals that the Posts API will be shut down for new users on June 3, 2025, and the ability to create new Posts will end by June 16, 2025. For those who have leveraged Amazon Posts to share product content and lifestyle images, the shutdown marks a significant shift in the way Amazon approaches brand engagement on its platform. But while some sellers may be disappointed by the news, this change opens up new opportunities to refine your content strategy and explore more effective advertising formats. Why Is Amazon Shutting Down Posts? Amazon’s Posts feature was designed to allow brands to share product images and lifestyle photos in a social feed format. Similar to platforms like Instagram, the feature aimed to create engagement by offering a dynamic, visually appealing experience for customers. However, Posts failed to gain significant traction among shoppers, with Amazon citing declining impressions and poor engagement as key reasons for its demise. The feature, despite being free for sellers, did not match Amazon shoppers’ behavior. Unlike social media platforms, Amazon customers typically come with a purchase intent rather than a desire to browse product feeds. This fundamental misalignment made the Posts feature less effective at driving sales conversions compared to more targeted advertising solutions. What Does This Mean for Amazon Sellers? Time to Reassess Your Content Strategy With the shutdown of Posts, sellers need to rethink how they engage customers and showcase their products. Instead of relying on lifestyle feeds, it’s time to focus on ads that align with buyer intent. Sponsored Brands ads, Sponsored Display ads, and A+ Content should take center stage in your strategy. Focus on More Effective Advertising Formats Amazon is clearly putting more emphasis on targeted advertising formats. While Posts allowed for some creative freedom, Sponsored Brands and Sponsored Display ads offer more advanced targeting and measurable returns. Now is the time to explore these tools and optimize them for your brand. Improved Advertising Opportunities The Post feature’s shutdown could open up more resources for Amazon to focus on AI-driven and performance-based advertising formats. These tools provide higher ROI by reaching customers who are already interested in your product category and are ready to convert. How to Adapt to the Post Shutdown Here are a few steps to help you pivot your content strategy: Leverage Sponsored Brands Ads If you haven’t yet, Sponsored Brands video ads should be your next go-to format. Video content offers a higher engagement rate and can be used to bring your brand story to life in a more dynamic and captivating way. Use A+ Content for Enhanced Product Pages A+ Content continues to be one of the most effective ways to increase product conversion. Make sure your product pages have rich text, images, and video that explain your product’s benefits clearly and highlight its unique selling points. Embrace Sponsored Display Ads For remarketing, Sponsored Display ads are ideal for reaching customers who have already shown interest in your product or similar products. This will help you maintain visibility, even without Posts. Experiment with New Formats Amazon is actively rolling out new creative ad formats powered by AI. Keep an eye out for new solutions that could offer even better results and more advanced targeting. Big Internet Ecommerce’s Strategy for Post-Shutdown Content At Big Internet Ecommerce, we guide our clients through transitions like this one by optimizing for more impactful advertising formats. Here’s how we can help: Custom Ad Campaigns We’ll help you set up targeted Sponsored Brands campaigns to maximize engagement, showcasing your products in the most relevant way possible. Enhanced Brand Storytelling A+ Content is a powerful tool, and we can help you enhance your brand story and product pages, ensuring that customers understand exactly why your product stands out. Analytics and Optimization We monitor campaign performance and provide data-driven recommendations to help you scale efficiently. Amazon’s decision to shut down Posts is a sign of a larger shift in ecommerce—where platforms are leaning more heavily on advertising solutions that offer tangible, measurable results. This is an opportunity for sellers to focus on paid advertising tools that have proven ROI and align better with customer behavior. While Posts had its time, the future of ecommerce lies in targeted, conversion-focused advertising. It’s time to adapt and optimize your content strategy for better, more sustainable growth. Ready to pivot your content strategy and embrace more effective advertising tools? At Big Internet Ecommerce, we help brands optimize their content and advertising to thrive in today’s competitive Amazon marketplace. Follow BIE on Instagram & Linkedin to stay updated with the trends.

Amazon’s Decision to Shut Down Posts: What It Means for Sellers and the Future of Content Strategy Read More »

Scroll to Top